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If we had a rupee every time we spotted a broke bestie upload a reel from Goa, we'd be rich enough to fly business class. Let's be real:...

There was a time when subscription was synonymous with magazines or cable television. Cut to 2025, and your wallet could be quietly...

Picture a 22-year-old student from a Tier-3 town in India, with a part-time job and pursuing college, but also actively investing in...

In an increasingly digital payments and convenience-driven world, India's payments ecosystem just got a revolutionary update — UPI...

Picture this: Your buddy brags about doubling his money overnight through a hip cryptocurrency. While your mutual fund sneaks up slowly...

Imagine this: you choose to forego ordering that additional coffee every day and instead, put ₹1,000 a month into savings. Jump forward...

This isn’t just tax advice. It’s peace of mind in spreadsheet form. It begins with a 10:04 PM WhatsApp. "Bro, I think I screwed up my...

Imagine this: It's 11:48 at night. A WhatsApp beep. It's your friend, the same one who went off to Goa last month, sending you a message,...

What if "settling down" didn't have to mean settling into debt? It’s 2025. You’re scrolling through Instagram and boom — another “just...

You’ll happily Venmo a friend for a last-minute UPI split or blow 2K on sushi because "it’s a vibe," but the idea of saving even ₹500 a...

Who did more damage to you — life or your uninsured hospital bill? Imagine this: You drop your phone, and your soul departs your body for...

The Insurance You Didn't Know You Might Need You're in your 20s or early 30s, eating clean-ish, doing your yearly blood work...

If you're in your 20s or 30s, this is your 'future-you-will-thank-you' moment I. The Most Boring Yet Life-Saving Thing You’ll Ever Buy...

Decode what your parents' insurance actually protects — and what gaps could leave you paying big time Crack code on what your parents'...

You wake up to a flooded ceiling due to your upstairs neighbor's attempt at DIY plumbing. You call your insurer, frantic, only to be...

Intrigue and Relevance Picture this: You're 25, enjoying your first job, managing side hustles, booking weekend breaks, and painstakingly...

Something seismic is occurring in international pop culture: South Asia is breaking, and it's loud, proud, and impossible to overlook....

The 2025 Met Gala provided more than flashy gowns and avant-garde suits—it was a cultural incubator for Black sophistication and...

In this era ruled by nostalgia, a lot has been said about the rise of early 2000s fashions-from Addison Rae Instagram profile to...

"We are told that passive income isn't actually passive… and that's as far as it goes." Among almost the most romanticized and most...

Spoiler: My UPI app became my therapist, my barista, and my biggest enemy. Not the usual 'I stopped buying coffee' blog. It's deeper.